---
title: "Sending pre-arrival emails with personalised experiences"
url: "https://help.turneo.com/en/article/sending-pre-arrival-emails-with-personalised-experiences"
language: "en"
last_updated: "2025-07-18T14:04:13.078Z"
---

# Sending pre-arrival emails with personalised experiences

Tailor experience recommendations for all guests with a single link containing custom fields from your PMS or OTA.

Turneo has a **pre-arrival email feature that uses guest data** (name, dates of stay, and group composition) to generate a link to **AI-powered experience recommendations**, tailored to each guest.

## **1️⃣ What will your guests see?**

• A personalised welcome using their name and stay details.  
• AI-powered descriptions of recommended experiences.  
• 3 curated activities tailored to their group composition.  
• Dropdown filters to further customise experience recommendations.

![](https://cdn-assets.productfruits.com/5579c431-f00b-404b-a523-2cd830a6ccfe)

## **2️⃣ How does it work?**

The initial personalisation is done based on **parameters added at the end of the link**. Once a guest clicks on the link, we will automatically check **available** experiences during their **dates** of stay and the **group** composition to provide relevant suggestions for that specific guest. 

The generated link for each guest will have two parts:

-   jadebeachresort. com/experiences - ***your Experience page***
-   ?w&name=John&email=john@turneo.com&from=2025-05-10&until=2025-05-20&group=2\_adults - ***personalisation parameters used to tailor experience recommendations***

Once they are on the page, guests can further customise recommended activities using a **dropdown with experience categories** or visit your whole Experience page. 

If a guest booked an experience in the past, **previous bookings will be automatically taken into consideration** to ensure that recommended activities match the past preferences - as long as the email address matches the previous booking. 

## **3️⃣ How can you implement it?**

To personalise pre-arrival emails and **automate** it for all your guests, you’ll need to include **dynamic parameters at the end of your URL.** These parameters will pull guest information from custom fields in your **PMS or OTA.**

The **final** link you need to include in the pre-arrival template will look like this:

-   jadebeachresort.com/experiences?w&name={{guest\_name}}&from={{check\_in\_date}}&until={{check\_out\_date}}&group={{number\_of\_adults}},{{number\_of\_children}}

*\*Make sure to use the correct field names from your PMS or OTA. These are typically the same fields used in your booking confirmation emails.*

You can always **reach out to Turneo's team to get guidance** throughout the implementation process. 

## **4️⃣ Pre-arrival email templates** 

We know structuring your pre-arrival emails is not an easy task. That's why we've prepared **mock templates** for your entire pre-arrival journey including:

-   Booking confirmation email
-   Experience recommendation email
-   General pre-arrival email

We recommend to **add a link to personalised experience recommendations across all types** of pre-arrival emails. Your guests will be grateful for easy discovery of top local attractions and you will convert a share of them to book experiences before they even arrive. 

[Pre-arrival templates](https://pre-arrival-emails.vercel.app/)

![](https://cdn-assets.productfruits.com/05fa7837-b5a4-4e5e-aa2c-f99471cb36b3)