---
title: "Creating a great experience"
url: "https://help.turneo.com/en/article/creating-a-great-experience"
language: "en"
last_updated: "2025-02-14T09:26:59.028Z"
---

# Creating a great experience

Our best practices to ensure your experience grabs attention and converts to bookings.

### **1️⃣ Quality photos and videos**

**🏆 What good looks like (photos):**

✅ At least 3 photos

✅ At least 1 video

✅ Both photos and videos should be professional quality, showing real travelers enjoying the experience.

**👎 Mistakes to avoid:**

❌ We do not accept photos or videos not authorised for use

❌ We do not accept stock photos

### **2️⃣ Clear and exciting description**

**🏆 What good looks like (experience name):**

✅ Experience name that accurately captures what travelers will be doing

✅ Highlight that clearly outlines what makes this experience unique

✅ Description includes any key details travelers should know before booking

✅ At least one inclusion or exclusion

**👎 Mistakes to avoid:**

❌ Very short or generic highlights and descriptions

❌ Misleading or “overselling” what the experience involves

❌ Failing to communicate any add-ons that need to be bought on the day

### **3️⃣ Future availability**

**🏆 What good looks like:**

✅ At least one active rate on any active experience

✅ Availability connected to your reservation system where possible

✅ Proactive management of availability for future bookings

**👎 Mistakes to avoid:**

❌ Waiting until you start operating to add availability (you miss travelers wanting to book in aadvance)

❌ Letting experiences and rates expire before adding new availability

### **4️⃣ Smooth booking experience**

**🏆 What good looks like:**

✅ 24hr cancellation policy

✅ Zero bookings expiring before they are accepted / rejected

✅ Reasonable cut off time for your business

**👎 Mistakes to avoid:**

❌ Forgetting overnight bookings when setting the cut-off time (e.g. if someone books at 2AM for an 8AM)

❌ Failing to respond to bookings so travelers don’t know if they are confirmed or not

### **5️⃣ Meeting point**

**🏆 What good looks like:**

✅ Up to date, working google maps link

✅ Instructions for finding the experience organizer

✅ Contact phone number to use on the day

**👎 Mistakes to avoid:**

❌ Using generic description that travelers can’t necessarily follow e.g. “Meet by the boat”

❌ Only providing an email address so travelers can’t call on the day